COOFANDY & Christopher Bell: Dressing the Journey to Victory – A Partnership Story Racing Toward Martinsville Speedway
The partnership between COOFANDY and Joe Gibbs Racing (JGR) alongside their driver Christopher Bell, established earlier this year, has been a dynamic fusion of high-speed motorsport and sophisticated style. As COOFANDY prepares to sponsor the event at Martinsville Speedway on October 26, 2025, let’s revisit the key moments of this thrilling collaboration.
Partnership Journey Recap
May: The Collaboration BeginsDuring its 10th-anniversary celebrations, COOFANDY officially announced Christopher Bell as its global brand ambassador. The launch also featured the debut of the “Bell’s Picks” product collection and a creative comic series.
June: Father’s Day Special EventCOOFANDY organized a special fan viewing experience during the FireKeepers Casino 400 in Michigan, blending COOFANDY fans with ...
