Former Marine Engineer Turned Supply Chain Executive Releases “From Engines to Algorithms,” Charting a New Framework for Operational Constraints
Los Angeles, California, 22nd July 2026 — Niraj Jha, Senior Director of Logistics at Niagara Bottling LLC, the largest privately held beverage company in the United States, has released From Engines to Algorithms, a book drawing on his uncommon path from licensed marine engineer to supply chain leader to explain why technology does not make operational bottlenecks disappear, they just relocate them.
Jha spent four years at sea as a marine engineer before moving into logistics and manufacturing operations, a transition that forms the spine of the book. The title itself signals the arc: from the mechanical world of ship engines, where a single failed component can strand a vessel, to the algorithmic systems now running modern supply chains, where the failure points are just as real but far ...
